Archive for June, 2008

International eye problems

June 30, 2008

I’m taking vacation this week from Local Eye Site.  I was very fortunate to get the opportunity to come over to Scotland with my brother in law Bobby, and play some of the world’s oldest and most amazing golf courses.  As a guy with the last name, McCorkle, it doesn’t get much better than that! 

Just before we left, Bobby contracted a case of conjunctivitis, or “pink eye” from his 8 month old son.  He talked to his eye doctor and was prescribed some drops to treat it.  Fortunately, his eye responded well, and Bobby’s golfing ability wasn’t impeded (at least because of his eye that is). 

Wouldn’t you know it; during our first round of golf in Scotland, my eye started feeling weird.  Yep, you guessed it, I had picked up Bobby’s pink eye.  Fortunately, Bobby had multiple bottles of the drops, and he gave one to me.  Thank goodness, disaster was averted, as my eye also responded well to the drops (except for that birdie putt I missed on 14, that was my eye’s fault).  The point I’m trying to over dramatically make is that we serve a wonderful industry.  Pink eye isn’t the end of the world, but what would I have done without the wonderful advancements in eye care.  The eye care industry has created procedures and pharmaceuticals that allow us to treat conditions that once would have been disasterous. 

Carry on eye care professionals.  Job well done!

Brad McCorkle

   

Continuing Education

June 24, 2008

An important part of the Local Eye Site mission is to support and spread the word about Continuing Education opportunities for Doctors, Technicians and all eye care professionals. If you know of any upcoming CE opportunities, please use our blog, or the “Idea Exchange” on localeyesite.com to let everyone know. Thanks!

Brad McCorkle

Welcome to the Local Eye Site (LES) blog!

June 20, 2008

 

Hi everyone.  Thanks for visiting the LES blog.  Away we go!

The years I spent as a sales representative in the eye care community were some of the most impactful of my professional career.  I witnessed the caring, professionalism and amazing advancements in eye care that are hallmarks of our industry.  I also came to understand that in order to effectively care for patients, the business operations of an eye care practice are critical.  In turn, an effectively operating business practice is marked by good relationships, a caring and educated staff, and empathetic doctors utilizing the latest and greatest tools.  

With that in mind, I saw firsthand the need for an organizational tool that could foster a sense of community across all professional areas in eye care.  I was so motivated by this need that I left my previous 13 year sales career and created Local Eye Site

 

Local Eye Site, built exclusively for the eye care industry has a mission to improve communication across all specialties and positions in eye care, enhance educational opportunities in eye care, and help everyone involved in eye care develop professionally.

 

So far, the results have been fantastic!  I would like to thank the entire eye care community for embracing LES.  The site has been utilized beyond our expectations since it was first made available in the spring of 2008.  Thousands of visits to the site, hundreds of registrants, jobs posted from respected organizations like UNC, Wake Forest University, and Charlotte Eye, Ear, Nose & Throat, just to name a few.  Additionally, registrants are using the “Idea Exchange” to share and ask great questions, and our “My Career” section already has exciting contributions. Lastly, the geographic reach of our participation is expanding from primarily North Carolina to many regions across the country.  Our commitment is to grow the LES community while maintaining client focus and providing excellent service.  Thanks again for your participation.

 

We will continually strive to enhance LES so the eye care community has a tool that will be the envy of all medical specialties.  However, to do that, we need your continued participation.  Please stay in involved, tell a friend and give us feedback or suggestions for things you would like to see on the site.  Together, we can truly create a community in eye care that Connects, Builds and Shares.  

Brad McCorkle

Local Eye Site